10-29-2016, 04:28 AM
I'm not sure that logic actually applies in the marketing world. If you've ever taken an advertising class of any kind, you'd know that the number one rule is that you want to use people in your commercials that represent the demographic your product is targeted at. If the entire commercial followed one player around it would be understandable, but since they showed multiple throughout the video they are kind of breaking this rule.
This is especially true if your target demographic includes children, not to appeal to children specifically, but because parents want to see evidence that the product is meant for children to enjoy, even if they are not conscious of this desire.
Seriously if you ever have a chance to sit in on an advertising class or seminar I would highly recommend it. Especially one that talks about customer psychology. It's kind of like learning how to see the Matrix.
This is especially true if your target demographic includes children, not to appeal to children specifically, but because parents want to see evidence that the product is meant for children to enjoy, even if they are not conscious of this desire.
Seriously if you ever have a chance to sit in on an advertising class or seminar I would highly recommend it. Especially one that talks about customer psychology. It's kind of like learning how to see the Matrix.