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[Koh]

But here I am a pretty not-casual gamer and the only Dragon Quest character I can tell you about is Slime and Yangus (and only then because his name made me want hamburgers while my friend was playing).

These kinds of arguments are terrible.  You can't ever say "I don't know what this is, so therefore, no one knows what this is."  An exception doesn't define the rule; Dragon Quest came out before Final Fantasy, contrary to some beliefs, and is also so insanely popular.  Not as much here as Japan, but it's such a readily recognizeable series just as much as Final Fantasy.  FF wouldn't even exist without Dragon Quest, as DQ set the foundation for JRPGs when the first game was released.